Baron & Company work in the NY Times

•November 20, 2009 • Leave a Comment

A print ad campaign we developed for North Coast Credit Union earlier this year gained some more media attention recently. This time in the NY Times. Here’s the article:

For those who missed them the first time around, here’s a look at the print ads we created for this NCCU campaign (click on each ad for a larger version):

Rest of the new Moles Family Funeral Home TV Ads

•November 16, 2009 • Leave a Comment

We posted one of the new TV ads we recently delivered for Moles Family Funeral Homes here on our blog a couple weeks ago. Since then, we’ve wrapped up several additional spots that are now running on Cable TV here in the Northwest (on ESPN, CNN, Food Network, and many other stations).

Here are the rest of the new commercials we produced for Moles with Hand Crank Films (make sure to click the “HD” icon to enjoy these ads in High-Def!):

100-Years of History

Stillwaters

One Stop

New look delivered for The Upper Crust Catering

•November 13, 2009 • Leave a Comment

We recently had the honor of introducing a completely new identity for The Upper Crust Catering. The Seattle-based catering company has been around for nearly 26 years, and their dated visuals presented an opportunity to introduce a look and feel that more accurately reflected the company as it currently stands.

The goal of the new identity was to portray a caring, stable, versatile and passionate catering company, using a more elegant and sophisticated visual representation. The identity we delivered includes a new logo, as well as the tagline, “A Passion for People, A Passion for Food.”

Here is a look at the old logo…

upcc_old_logo

And here’s how the new identity turned out…

upcc_logo

Lastly, here’s the supporting mark across a variety of formats…

upcc_supporting-mark_450

You can find more information about The Upper Crust here.

New TV ad work: Moles Family Funeral Homes

•November 5, 2009 • 1 Comment

We recently had the pleasure of wrapping up some new TV ads for one of our long-time clients (and long-time Whatcom County business) Moles Family Funeral Homes. We’ve been working with Moles for… well, a long time. Probably over 20 years or so now.

Spend any amount of time listening to Bob (3rd-generation owner) or John Moles (4th-generation owner) talk about what they do and you can instantly tell it’s about serving families during life’s most difficult times: something their family has been doing for four generations and more than 100 years now. Theirs is a story characterized by empathy, care, attentiveness, relationships and deep roots in this community, and one we’re happy to help share using a new series of TV ads.

Here’s the first of five new spots we’re delivering for Moles (if you live in the Pacific Northwest, you may have seen it on Monday Night Football this past week):

New Mt. Baker Roofing Webisodes: Meet Sully, How to Tell a Good Roof and When Things Go Wrong

•June 25, 2009 • Leave a Comment

As promised, here are the new Elf Webisodes that we just wrapped up for Mt. Baker Roofing, “Meet Sully,” “How to Tell a Good Roof,” and “When Things Go Wrong.” Enjoy!

Meet Sully

How to Tell a Good Roof

When Things Go Wrong

Shingle Bells: New Mt. Baker Roofing TV Spots

•June 17, 2009 • Leave a Comment

Mt. Baker Roofing could have played it safe. They could have talked about shingles, they could have talked about service, they could have talked about pricing and tried to blend in with the crowds of others doing the same thing. Fortunately, they gave us the latitude to explore new ways to tell stories and we are happy to launch this new series of Elf ads for the company: “Shingle Bells”, if you will…

This video began running on TV just recently, and we’ll be rolling out three more spots in this Elf campaign soon. The next few spots will be released only on the Web, and you’ll be able to find those here when they’re ready.

Until then, enjoy the Elf work (performances from Luke and DK from the famed Upfront Theatre in Bellingham, WA).

97, 98, 99 Reasons: First look at this year’s Northwest Washington Fair poster

•May 21, 2009 • 1 Comment

When the weather starts getting warm like this, I start thinking about one thing: summer. Summertime brings so many things that I love: cooking meat on the grill, spending time at the lake, enjoying fresh corn on the cob, and daylight that stretches on late into the night.

Summer also brings county fairs, and all that going to the fair entails. If you’re in Whatcom County, there’s a good chance your summer plans will include a visit to the Northwest Washington Fair in Lynden.

You’re likely to start seeing posters, TV ads, billboards and the like showing up around town in the next couple of months leading up to the Fair, but here’s your first look at this year’s NWF poster, compliments of Baron & Company…

NWF 99 Reasons Poster

And here’s a look back at the past couple of posters we delivered for the Northwest Washington Fair:

NWF 98 Reasons Poster (V.2)

NWF 97 Reasons Poster